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Brazilian Motorcycle Sales Up 14.8%

Availability of Credit Boosts Market

According to ABRACICLO, Brazil's industry reporting body, sales of new motorcycles increased by 14.83% in october, year on year.  Factors that are being cited are a loosening of credit availability to consumers, particularly for "traditional brands", like Honda and Yamaha, says Sergio Reze of the Federação Nacional da Distribuição de Veículos Automotores (Fenabrave).  According to Reze, there is an overall increase in confidence, both on the consumer level, and by banks, which has seen an overall increase in spending.

ABRACICLO and Fenabrave project a year on year increase in total motorcycle sales to be in the region of 8.5%, for a total of 1.7m units by december.

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